Our founder, Rob Hanrahan, took his 25 years experience of leading operational teams in financial, utilities and insurance firms and created miPerform. On a business trip to the United States, Rob had seen first-hand how businesses were using advanced metrics software to communicate business KPIs, but none of them were as visually appealing as the apps Rob used personally for fitness and sports. The seeds of the idea for miPerform were planted.

We started working with our first commercial client – and longest-standing partner – Northumbrian Water. Their goal was to be the number-one water provider in CMeX. Their challenge was that although they had the data they needed for their customers and employees, they did not have a clear way to join it up. miPerform was on hand to support them on this journey and helped them smash their ambitious targets.

A pandemic and a ban on face-to-face meetings brought with it plenty of challenges, but also opportunities. At miPerform, we refocussed our efforts on supporting our fledgling group of early adopters with working from home and then hybrid working, developing capabilities to help them keep their team members feeling connected to each other and to the wider business purpose.

With the world re-opening, miPerform’s horizons had never been broader. We began working with our first client in financial services - Hiscox Insurance. Taking on a new industry meant expanding our capabilities and developing our product to support underwriting and Quality Assurance. This was also the year that we developed our miEvents feature helping business processes to become more streamlined.

More clients, more sectors. With a robust proof of concept and applications in businesses large and small across a range of industries, miPerform focussed on expansion. We supplied our solution to a leading energy retailer, as part of a business-wide transformation to become a global leader in their service offering. We also continued to build out our financial services credentials, adding a raft of new clients.

Customers had been asking us for a Customer Journey Quality Assurance tool and in 2023 we delivered. In one clear dashboard, our clients could see how well their team is adhering to standards. This was essential in our ongoing support for our financial clients with Consumer Duty regulations. We also expanded into Australia with our first international client - Great Western Water.

We are always developing the product, led by our customers’ needs. This year we have developed capabilities for field engineers and sales agents to use the platform when they are away from Head Office. We also gave our platform a new look, refreshing our dashboards with a more stylish and contemporary look and better user interface.

We were also crowned The Forum’s 2024’s Partnership Award winner for our five-year link with our first-ever client, Northumbrian Water – a great way to mark a hugely positive journey for miPerform so far.